Everywhere you look these days you see an article or an email or a seminar which basically says that you need to use social media to promote your business. It can be a bit overwhelming. How much time should you … Continue reading →
Each year more people are using the Internet to research and make purchases. According to Pew Research, the Internet is now a normal part of most America’s life. As of May 2011, 78% of American adults use the Internet. It’s … Continue reading →
Social media outreach for business to business (B2B) sales is not an immediate, short-term reward. The purpose of Social Media is to build credibility with potential customers that can later be used to build a sales relationship. You need to … Continue reading →
Popularize your brand SMM or Social Media Marketing provides a broader reach and mindshare with your target audience through social media tools such as Twitter, Facebook and blogs. The most important conversation is not between you and your buyer, but … Continue reading →
Every company I worked with while part of Convergent Informatics had a significant need to educate its staff about Information Security and the types of internet attacks that they were facing. During each talk I stressed that information security … Continue reading →