Tag Archives: Linkedin

Shifts in Internet Marketing

Huge shifts are occurring in how internet marketing works.  Publishing content has become more important in how search engines rank you site.  Blogs are a great way of creating content that can then be posted to your social media site … Continue reading

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Is Social Media Overwhelming You?

Everywhere you look these days you see an article or an email or a seminar which basically says that you need to use social media to promote your business.   It can be a bit overwhelming. How much time should you … Continue reading

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Using the Internet to gain customers.

For commercial users of the Internet it’s about being found and then turning visitors into sales. There are a number of actions that act as a funnel towards gaining a new customer. You start with Internet Marketing. The purpose of … Continue reading

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The Internet has changed the fundalmentals of marketing

With the internet, Customers come to you.   Traditional Marketing was about pushing your product or services on customers. The “old Marketing” tools have lost their effectiveness. 44% of direct mail is never opened 86% of viewers skip TV Ads 200 … Continue reading

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How do you bring prospects to Your Website?

There are two approaches to Internet marketing that you need to balance.   One involves pushing information out to build awareness and the other involves making it easier for potential customers to find you. The first approach I’ll discuss to marketing … Continue reading

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Internet Marketing Is Complicated

Why is Internet marketing so complicated?    The Internet was not built to enable people to sells goods.  The Internet was built for Scientists and Engineers to share information.   It was built to still work even as the late 1970s equipment … Continue reading

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Introduction: Social Media Marketing

Popularize your brand SMM or Social Media Marketing provides a broader reach and mindshare with your target audience through social media tools such as Twitter, Facebook and blogs. The most important conversation is not between you and your buyer, but … Continue reading

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