Busting the Top 15 SEO Myths of 2014

CIO published an article on July 16, 2014  by James A Martin that explains what knowledgible people have determine is really happening in the SEO world in the post Panda, Penguin and Humming Bird Google algorithm updates.  There are a lot of myths that are going around about the impacts of Google’s changes and if you take them as truth you will be at a disadvantage in getting your content found.

The article includes a list of 15 SEO myths that they claim aren’t 100% true. For each myth there is a brief discussion that give some informed opinions on what is really happening here.

The list is

  • Myth 1: Link Building is Dead
  • Myth 2: Content Marketing Has Replaced SEO
  • Myth 3: Google Ranking Is All About Links
  • Myth 4: Social Media Signals Directly Impact Search Rankings
  • Myth 5: Google Killed SEO Value of Press Releases
  • Myth 6: It Helps to Optimize All Anchor Text With Keywords
  • Myth 7: Google Authorship Helps SEO
  • Myth 8: Guest Blogging is Bad for SEO
  • Myth 9: No Follow Links Have No Value
  • Myth 10: Mobile Search is the Same as Desktop Search
  • Myth 11: Lots of Internal Links are Good
  • Myth 12: Google Can’t Read JavaScript or Ajax
  • Myth 13: You Need to Rank Nationally in Search to Succeed
  • Myth 14: Quantity of Indexed Pages Helps You Rank Higher
  • Myth 15: SEO Alone Drives Business

As I read through all the myths,  it really reinforced a point that I’ve already made in other posts that if your doing something just for SEO purposes, then it not going to work anymore, but if you are building a helpful to your readers presence throughout-out the web then those efforts will pay off.

It just really hard to fake it any more.  Which is a very good thing.

The article is well worth the read.  Click here to read the whole article.

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