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Tag Archives: Search Engine Optimization

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Search Engine Ranking is getting harder to trick.

Michael William Hughes Posted on November 29, 2011 by Michael HughesAugust 20, 2013

It’s clear from all the changes that Google has made this year that the tricks that companies have been using to improve their search engine ranking are becoming less effective. The first Panda Update in  February resulted in a change … Continue reading →

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Posted in eMarketing | Tagged eMarketing, Google's Algorithm Change, Panda Update, Search Engine Optimization, Search Engine Ranking, SEO, Web site optimizaiton | Leave a reply

Ten recent algorithm changes

Michael William Hughes Posted on November 23, 2011 by Michael HughesMay 20, 2014

This last week Google published a list of their ten most recent search algorithm changes.    In Summary they are.> Cross-language information retrieval updates: For queries in languages where only limited web content is available, Google will now translate relevant English … Continue reading →

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Posted in eMarketing | Tagged Google's Algorithm Change, Search Engine Optimization, Search Engine Ranking, SEO, Web site optimizaiton | Leave a reply

Internet Marketing Seminar Nov, 11 2011

Michael William Hughes Posted on November 20, 2011 by Michael HughesFebruary 6, 2014

On November 8, 2011, I jointly presented a seminar on Internet Marketing with David Rodewald.  David is Managing Director of The David James Agency LLC.  Has worked with emerging B2B technology companies since 2003. Previously, served as Group VP of Communications for … Continue reading →

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Posted in eMarketing, IT, Presentations | Tagged Black Hat SEO, eMarketing, Internet Marketing, Search Engine Optimization, Social Media, Social Media Marketing, Web site optimizaiton | Leave a reply

Google’s Freshness Algorithm Change Results

Michael William Hughes Posted on November 10, 2011 by Michael HughesAugust 20, 2013

Google’s Freshness Algorithm Change update last week affected a third of all Google searches. Sites that benefited from the change were sites with that have frequent updates. There are mostly content sites such as brand sites and news sites.  A … Continue reading →

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Posted in eMarketing | Tagged Freshness Update, Google's Algorithm Change, Search Engine Optimization, Search Engine Ranking, SEO | Leave a reply

Google’s Algorithm Change: The Freshness Update

Michael William Hughes Posted on November 4, 2011 by Michael HughesAugust 20, 2013

Google announced that an algorithm change rewarding freshness would impact up to 35% of queries (almost 3X the publicly stated impact of Panda 1.0). This update primarily affected time-sensitive results, but signaled a much stronger focus on recent content. Read Google … Continue reading →

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Posted in eMarketing | Tagged Freshness Update, Google's Algorithm Change, Search Engine Optimization, Search Engine Ranking, SEO | Leave a reply

Google’s Algorithm Change: Panda 2.5 Update

Michael William Hughes Posted on September 28, 2011 by Michael HughesAugust 20, 2013

After more than month, Google rolled out another Panda update. Specific details of what changed were unclear, but some sites reported large-scale losses. Google declined to share any specifics about what types of sites, pages or content this update targeted, … Continue reading →

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Posted in eMarketing | Tagged Google's Algorithm Change, Panda Update, Search Engine Optimization, Search Engine Ranking, SEO | Leave a reply

Google’s Algorithm Change: Panda Goes Global

Michael William Hughes Posted on August 12, 2011 by Michael HughesAugust 20, 2013

Google rolled Panda out internationally, both for English-language queries globally and non-English queries except for Chinese, Japanese, and Korean. Google reported that this impacted 6-9% of queries in affected countries. Read Google’s announcement here:  High-quality sites algorithm launched in additional languages

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Posted in eMarketing | Tagged Search Engine Optimization, Search Engine Ranking, SEO | Leave a reply

Google’s Algorithm Change: Panda 2.3 Update ?

Michael William Hughes Posted on July 23, 2011 by Michael HughesAugust 20, 2013

According to the Search Engine Land Blog, Google continues to make changes to it’s search engine algorithm to reduce the impact companies to affect search engine ranking. They got this quote from Google:  “this update incorporates some new signals that … Continue reading →

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Posted in eMarketing | Tagged Google's Algorithm Change, Panda Update, Search Engine Optimization, Search Engine Ranking, SEO | Leave a reply

How do you bring prospects to Your Website?

Michael William Hughes Posted on June 28, 2011 by Michael HughesMay 20, 2014

There are two approaches to Internet marketing that you need to balance.   One involves pushing information out to build awareness and the other involves making it easier for potential customers to find you. The first approach I’ll discuss to marketing … Continue reading →

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Posted in eMarketing | Tagged eMarketing, Facebook, Get found, Linkedin, Pay Per Click, PPC, Search Engine Optimization, Search Engine Ranking, SMM, Social Media, Social Media Marketing, Web site optimizaiton | Leave a reply

The Internet is becoming an alternative path to Main Street for shoppers.

Michael William Hughes Posted on June 17, 2011 by Michael HughesJune 17, 2011

Each year more people are using the Internet to research and make purchases.  According to Pew Research, the Internet is now a normal part of most America’s life.  As of May 2011, 78% of American adults use the Internet. It’s … Continue reading →

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Posted in eMarketing | Tagged eMarketing, Pay Per Click, Search Engine Optimization, Search Engine Ranking, SEO, SMM, Social Media, Social Media Marketing, Web site optimizaiton | Leave a reply

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