Google’s Freshness Algorithm Change update last week affected a third of all Google searches.
Sites that benefited from the change were sites with that have frequent updates. There are mostly content sites such as brand sites and news sites. A number of travel sites and some consumer sites with frequent updates.
The sites that saw their search engine ranking drop were a mixed group. It is interest that many were government or company websites that have “old” pages. These are pages that haven’t been updated recently.