Presentation Abstract: Launching a new product requires support to identify the right target customers, approve content, and equip commercial teams. Kythera Biopharmaceuticals, maker of a newly-approved injectable aesthetic treatment, will discuss its journey from clinical development to commercialization, including critical components of a launch foundation. The session will highlight how bringing everything together in the cloud helped speed Kythera’s product to market.

Presentation at the 2015 Veeva Commercial Summit, June 10, 2015 Philadelphia